Ulysse Nardin ‘Marine Collection’ Campaign

Ulysse Nardin’s Marine Collection campaign focuses on the Freak Cruiser, the Marine Torpilleur, and the Regatta. In time for their launch in the UAE, the content was split into 3 different pieces, highlighting each watch, all interlinked to create one story. Using their brand embassador, each video showcased a different ‘approach’ to marine life. Focusing on the UAE heritage, it stayed true to UAE’s fishing culture, pearl diving history, and navigation. As Creative Director, I worked closely with the client and team to ensure a seamless story that stayed true to the UAE Marine Culture.